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The 2021 Valentine Collection

Love is in the air! Especially, for the new chocolate flavours and Valentine gifts we have in the works. While The Valentine Collection officially launches January 27 we wanted to give you a first look at the flavours and special gifts we are putting together to help you celebrate Valentine's Day 2021. If you like to shop early, make sure you are signed up for our enews here.


Valentine's Day for us at The Violet Chocolate Co. has always been an all-inclusive day to celebrate the special and meaningful people in our lives. Whether it is a partner, friend, family member, or yourself - we can all use more kindness, gratitude, and delicious chocolate!

For this year's collection, we are changing it up and have three brand new flavours, a returning must-have with the most adorable label (thanks to our latest collaboration with Peak Paper Co.!), new products to enjoy those cozy at home moments, and a surprise return of The Valentine Calendar! 

The Chocolate Bars:

The 2021 Valentine Collection includes four limited edition chocolate bars, wrapped with hearts and ready to wow. You will be gushing about how delicious the flavours are and definitely don't want to miss out on trying them all. Perfect as a gift on their own, bundled together with a card or print, or as part of a gift box!

36g Flavours
Strawberries & Cream - Creamy white chocolate surrounds strawberry pieces to take this classic combination to a new level.

Watermelon Rose - 64% dark chocolate is infused with a refreshing burst of watermelon while pieces of candied rose add a delicate floral crunch. This flavour is dairy-free, it is not vegan.

78g Flavours
Smoked Sea Salt - A touch of maple smoked sea salt elevates the richness of the 49% dark milk chocolate for this must-have returning favourite. Complete with a custom label illustration by Peak Paper Co. we are sure chocolate fans (and dog lovers) will swoon over this limited edition collaboration.

Spicy Pineapple - Sweet and spicy! Pineapple infuses the naturally bright and rich 64% dark chocolate while pieces of candied habanero add a spicy kick. This flavour is dairy-free/vegan.


The 2021 Valentine Calendar:

As 2020 went on the reality of bringing a new design to the 2021 Valentine Calendar seemed to slip away. We simply couldn't justify the investment with so much uncertainty and disruption to our sales throughout the year. We set it aside and came to terms with the fact that Valentine's Day 2021 wouldn't include a chocolate calendar. Honestly, it sucked! The Valentine Calendar was created out of celebration for all the 'love' moments we have seen over the years, thanks to you!

To our surprise, when we asked you if you'd be okay with using the design from our first calendar for 2021 you said an enthusiastic yes! Luckily we had brought in extras from the initial launch and we are thrilled to say that The Valentine Calendar will be back for 2021! We have spent the last week brainstorming and pulling together the flavour list and production has already started. This will be a very limited run so we encourage you to sign up for the enews and shop early!

You can read more about The Valentine Calendar and why we put together 24 days of chocolate and love notes in our previous blog post 'Introducing... 24 Reasons - A Valentine Calendar'.


Valentine Gifts:

New flavours and calendars aren't the only things coming to the 2021 Valentine Collection! We won't share it all right away but here are two that we're so excited to share with you.

Peak Paper Co. Collaboration - In addition to the label design of Smoked Sea Salt, we have collaborated with Peak Paper Co. for a Limited Edition print! Peak Paper Co. was created by Brittany after she rediscovered her love for watercolour and calligraphy shortly after moving to Edmonton. Her custom pet portrait series is always a quick sell-out and we're thrilled to be offering one of her prints as part of our gift boxes or on its own.

Cocoa Hearts - If you follow us on Instagram you may have already spotted us testing out a new product, Cocoa Hearts! These single serve hot cocoa hearts are fun, delicious, and perfect for a cozy winter evening! You'll find these available for pickup and as part of gift boxes.

And there's more! - We have plans for a few extra fun chocolate delights to celebrate the loveliest holiday of them all, but we have to keep some mystery to things. Don't we?

Sign-up for our enews so you're the first to shop all of our Limited Edition flavours before they officially launch January 27.

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